International expansion is an expected ambition for progressive WordPress sites and ones of similar likes. The online nature of this global reach means that the uncertainties, legal dangers, and cultural hazards are minimized. The world is at your fingertips, and the costs in reaching it successfully are minimal.
The rationale for reaching out to a new audience, readership, viewership or listenership, maybe one of opportunity, exciting new prospects, high growth potential, or to escape a domestic audience that has become too saturated or competitive.
With only some limitations, the internet is a global phenomenon that effectively ties us all together with invisible strings. Send a Tweet[1] from Prague and reply to it in Illinois. Publish an eBook in Seattle and share it with your friends in Beirut. There are practically no boundaries when it comes to sharing content online.
When it comes to your WordPress website, the one you’ve dedicated time, money and energy building, I expect that you will want it to possess the maximum global reach possible. This doesn’t just happen by chance and requires some key features within your site to make this happen. The following tips and suggested plugins[2] should set you and your WordPress site on the path to international influence.
Four tips to help make your WordPress site globally friendly
1. Globalize your content
The foundation of an internationally appealing website[3] is its content transcreation. This does not focus on the mere translation of words but ensures the recreation of meaning, intent, and context.
It is important to make sure that the meaning of the content does not change when translated into another language and does not convey your message wrongly. Cultural hazards are rife when it comes to the international expansion of any kind. To