Like many parents in the United States, Rob Glaser has been thinking a lot lately about how to keep his kids from getting shot in school. Specifically, he’s been thinking of what he can do that doesn’t involve getting into a nasty and endless battle over what he calls “the g-word.”

It’s not that Glaser opposes gun control. A steady Democratic donor, Glaser founded[1] the online streaming giant RealNetworks back in the 1990s as a vehicle for broadcasting left-leaning political views. It’s just that any conversation about curbing gun rights in America tends to lead more to gridlock and finger-pointing than it does to action. “I know my personal opinions aren’t going to carry the day in this current political environment,” Glaser says.

So he started working on a solution that he believes will prove less divisive, and therefore more immediately actionable. Over the last two years, RealNetworks has developed a facial recognition tool that it hopes will help schools more accurately monitor who gets past their front doors. Today, the company launched a website[2] where school administrators can download the tool, called SAFR, for free and integrate it with their own camera systems. So far, one school in Seattle, which Glaser’s kids attend, is testing the tool and the state of Wyoming is designing a pilot program that could launch later this year. “We feel like we’re hitting something there can be a social consensus around: that using facial recognition technology to make schools safer is a good thing,” Glaser says.

SAFR

But while Glaser’s proposed fix may circumvent the decades-long fight over gun control in the US, it simultaneously positions him at the white-hot center of a newer, but still contentious, debate over how to balance privacy and security in a

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